This new service is bound to make a splash in a market where the likes of Limelight networks and Akamai are the dominating parties, especially as Amazon has a global network of edge locations which means that the storage will be physically closer to the downloaders.
By removing expensive initial setup fees and masking the intricacies of configuring the CDN in what is essentially a blackbox, Amazon seeks to leverage its investment in cloud computing and lower the entry barrier in the CDN market.
This particular service will allow customers to make a single API call to register the bucket which will have a domain name attached to the content in Amazon's S3 holding tank, making it ready to be released publicly on demand.
When clients request the item via the assigned domain name, they will be directed to the nearest edge location which almost guarantees lower latency and much higher download speeds.
AWS counts an estimated 400,000 developers worldwide and has been used by a number of well known startups such as Highrise, Twitter and Smugmug. The service is currently in private beta and should be added officially to Amazon's list of web services by the end of the year.

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